How to Gain and Keep Momentum On Social Media 

In the ever-evolving landscape of social media, gaining and maintaining momentum is the name of the game. Whether you're a business trying to reach new customers or an individual looking to grow your personal brand, the principles remain the same. This is an actionable guide with tips to not only get your social media game on track but also keep it rolling like a well-oiled machine. 

Engage Your Audience - It's All About Relationships 

Social media isn't just a platform for broadcasting your message; it's a place to build genuine relationships. Engagement is the key. Imagine you're at a party. You wouldn't stand in the corner shouting about yourself and expect everyone to flock to you. Instead, you'd strike up conversations, listen, and contribute to discussions. That's exactly how you should approach social media. 

Example: Let's say you run a fitness blog. Instead of just posting workout videos, engage with your...

So many of us spend a great deal of time visit Facebook, just cruising pages and forming connections.  My Facebook story started as a retail computer store and repair center owner from 2004 - 2014 where I spent time cruising people's "walls" (that's what they were before Timelines) and helping friends setup business pages.

In my personal life, I took on a fitness challenge with my family and quickly learned the true power of sharing on social media. I attracted the curiosity of dozens of people and they were messaging me for help without provocation. Soon, I started a fitness coaching business, that eventually added life strategy services and quickly was able to quit all other streams of income producing (jobs etc) to work from home full time.  Since then, I've helped hundreds of people (coaches and business owners) scale  what they're doing to the next level via social media, digital content creation, email marketing and book writing and am proud to say I've...