How to Gain and Keep Momentum On Social Media 

In the ever-evolving landscape of social media, gaining and maintaining momentum is the name of the game. Whether you're a business trying to reach new customers or an individual looking to grow your personal brand, the principles remain the same. This is an actionable guide with tips to not only get your social media game on track but also keep it rolling like a well-oiled machine. 

Engage Your Audience - It's All About Relationships 

Social media isn't just a platform for broadcasting your message; it's a place to build genuine relationships. Engagement is the key. Imagine you're at a party. You wouldn't stand in the corner shouting about yourself and expect everyone to flock to you. Instead, you'd strike up conversations, listen, and contribute to discussions. That's exactly how you should approach social media. 

Example: Let's say you run a fitness blog. Instead of just posting workout videos, engage with your...

Unlocking Success on Social Media: The Power of Consistency

In the fast-paced world of social media, where trends and algorithms seem to change by the minute, maintaining a strong and consistent online presence is crucial for any business or individual looking to thrive in the digital age. 

"Your job is to help your audience know like and trust you, but more importantly, trust your process." - Angel Hill

Following is why building and sustaining your omnipresence on social media is vital for success and how it can be achieved:

1. Brand Awareness

One of the primary benefits of being consistent in your social media presence is the increased brand awareness it generates. Regular posts and interactions with your audience help to keep your brand fresh in their minds. Over time, this familiarity can lead to greater brand recognition, which is a critical factor in consumer decision-making.

2. Establishing Authority

Consistency allows you to establish yourself as an authority in your...